Halloween: Stories In The Dark | Target Corporation | Released October 2017
Stories In The Dark is a modern twist on a classic Halloween collection. Featuring a retro inspired cast of quirky but time-honored characters, a tight color palette, and a variety of affordable products to choose from, it’s easy to layer items into your current decor, or create an entirely new look without breaking the bank. From bat candelabras, light-up signs and plush decor to bingo games, photo prop kits, and sticker sets, this assortment had everything you need to bring on the magic this Halloween season!
In place of a regular skeleton, I created Mr. Bones! He’s a friendly skeleton with multiple poses. His favorite holiday is Halloween but he’s a gentle soul who scares easily, so try not to frighten him off with loud noises or surprises!
This cast of friendly ghosts each have their own personalities and accessories. With playful shapes and billowing bottoms, they’re here to enjoy their favorite Halloween festivities: telling spooky stories and playing hide-and-sheet!
I developed an assortment of hand-lettered fonts can be found on products including: craft kits, signage and even these apothecary labels!
A Halloween assortment isn’t complete without a black cat and this one has an owl friend, too. Find them on signs, in patterns, as candy dishes, and more!
